GBR Riverdale was founded in 2019 by Michael Kelker and named after his daughters:
Gretchen, Bridget & Rachel
Through the assistance of a graphical artist, Michael took one of his favorite photographs and incorporated it into the business logo.
If you’re wondering where Rachel is on the left, she’s with her mother, Katherine (who took the picture), since she was still a baby. Luckily, the artist was more than willing to draw her in!